Learning objectives of what you will experience at today’s event
Why digital marketing is IMPORTANT to all businesses
Our cutting-edge technology that makes learning fun
Experience a portion of a class through a student’s eyes
Brief teaching demonstrations of two classes: Mobile Video and SEO
Learn it, do it, repeat
Introduction of instructors and a demonstration of courses
An Overview of Digital Marketing
WHY we focus on Social Media and Ecommerce
HOW we selected our 20 classes
OCU & ARI’s Unique Value Proposition
Teachers that actually DO what they teach are better teachers
Our curriculum – Digital Marketing and Ecommerce are constantly changing
Relevant content through leveraging practical and applicable information
Creates more of a “hands-on” experience through activities done in class
Curriculum is kept up-to-date through a direct Q & A feedback loop
Continuous assessment feedbacks
Pre- and post-assessments measure learning effectiveness
Incorporates micro-learning techniques for maximum engagement
The WOW Factor - Our Learning Center
Patent-pending, proprietary technology for education delivery
First-of-its-kind education experience that uses intuitive social media habits
Q & A experience
Ask questions (and get them answered) during class without interruptions
“Liking” of questions creates a natural priority – see your questions go to the top of the list
Note taking, searching, archiving made simple
Notes are stored and associated with the relevant topic for ease of access
Notes can be shared with everyone or to only selected individuals
Video display that allows students to toggle between the instructor and their computer screen
Instructor’s laptop screen shared LIVE, which allows students to witness the actual steps and “how to” activities and tasks performed by the instructor in a real time setting
Delivery methods / modalities provide flexibility
Live-stream to a gathered audience
Live-stream to individuals from afar
On-demand to watch selected courses when time permits
TEACHING SESSION #1
Evening Session: 6:10pm – 7:25pm = 75 minutes
Mobile Video and Photography – Course Demo
Marketing content is moving increasingly to video as Smartphones keep getting smarter and consumers, more than ever, want to see what’s happening on-the-spot. In this course, students analyze video differences across platforms; plan and create an original phone video; and, apply lighting, audio, movement, transitions, voiceover, subtitles, and other features for best effect. The final result is an uploaded video story.
Learn some ninja video tricks and then actually perform them in class
BREAK
Evening Session: 7:25pm – 7:45pm = 20 minutes
20 Minute Break
TEACHING SESSION #2
Evening Session: 7:45pm – 8:50pm = 65 minutes
MYSTERY COURSE – YOU HAVE TO SHOW UP TO FIND OUT
You will not be disappointed when you see what we are teaching in session #2. The only
constant in digital marketing is change. Show up and have some FUN learning the latest
and greatest, hot-off-the-press, cool, super-star secrets
THE FINALE
Evening Session: 8:50pm – 9:12pm = 22 minutes
IN CLOSING...
The test of great training? LEARN how to get a quick ROI on your tuition investment
Many options to fit the schedules of business professionals and active students
20-day complete emersion that can be attended by one student or mix-and-matched by several
students who divide up the courses
LIMITED SEATING
ATTEND: Live or via LIVE Stream
Digital participants (live streamed)
How to ENROLL
Event Locations
Ohio Christian University Business Innovation Center - OCUBIC Location
Dublin Entrepreneurial Center - DEC Location
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