Instructors

About

Realizing the market need for businesses to be able to create consistent video for their digital marketing that is both high quality and cost effective, Shaina began WAKE brand media in 2014, initially as a hobby and then bringing it from $30K annually to $200K the year she decided to get serious. This year she started Video Podcast Producers, providing full service weekly podcasts and is about to launch an online teaching component with both full-service podcast creations as well as self-service for business owners who want help doing their own. She helped create the video podcast "The GSD Show" for Mike Arce and his fitness marketing agency Loud Rumor, helping result in a 11x revenue expansion within the 18 months of creating the show. Loud Rumor has no need to sell at all anymore, as people come to their agency consistently and they've now expanded into high-end franchises.

With a passion for filling that middle-market need between having to pay five figures for a 2-minute video and getting an inferior product from a video hack, she’s worked with BudLite, Comic-Con, T-Systems (T-Mobile's IT sister company), Funko, Yelp, Morton Salt, Current Meditation (part of Massage Envy), and many local businesses to achieve digital marketing success.

About

Facebook Advertising Maverick and multiple 6-figure Business Owner - Lisa Anne is one of the most sought-after Social Media Ad experts in the industry. Over the past 3 years, Lisa has achieved exceptional results within multiple business industries for her clients, students and her own online business ventures. From lead generation, online sales, brand domination and celebrity figures, Lisa has experienced it all in regard to the key digital marketing elements of Facebook.

Lisa’s Digital Marketing Agency (Stock Media Inc) has excelled in managing multiple 6 and 7- figure marketing endeavors. Her focus on Social Media (especially Facebook and Instagram) specializes advertising campaigns and sales funnel optimization which elevate entrepreneurs and businesses to internet-celebrities using her proven models.

On top of running a successful Digital Marketing Agency, Lisa mentors’ students through online courses, in-class education and, one-on-one mentorship. As a self-made 6-figure earner, successful entrepreneur, social media marketing professional, project manager, and phenomenal mentor, Lisa Anne offers a carefully curated set of tools and skills to promote sustainable abundance, success and financial freedom. It is her mission to continually impact the lives of millions and achieve endless results that are second to none in the Social Media Marketing industry.

About

Chief Social Media Officer Heather has been in marketing for 10 years, with the past eight spent specifically in digital marketing with a focus on social media and content production. Her professional experience includes content marketing, tech writing, editing, advertising, and the development and implementation of social-networking and inbound marketing strategies for a variety of businesses in both the B2C and B2B arenas.

Heather specializes in building and amplifying brands through digital content and social media. Formerly Brand Manager for ClearVoice then social/content manager for Elevation B2B Marketing, she enjoys diving into new companies and driving branding from the ground up and helping existing companies reinvigorate their voice and outreach.

About

As a Chief Digital Officer (CDO) for Startup Growth Advisors, Jeffrey Freedman serves as the intersection point between product development, product design, and product marketing. For early to growth stage technology ventures, he is the management liaison between the Tech Advisor and/or Chief Technology Officer (CTO) and the various software engineering and UX/UI resources.

Over the past decade as the CDO of Pop Results Growth Marketing Agency, Jeffrey’s experience conceptualizing product marketing and growth hacking experiments assists ventures with the validation of their core product assumptions. Jeffrey’s role as interdepartmental communication hub allows for the application of learnings from early product marketing, experiments, surveys and focus groups to each of the three critical areas of product.

Prior to Startup Growth Advisors, Jeffrey spent several years with the credit division of PayPal, leading its marketing and branding strategy. While there, he worked with numerous teams in order to facilitate the changes being made to the product based on internal and external feedback loops. He designed campaigns that lead to a 60% increase in monthly customer acquisition, as well as increasing customer loyalty and retention.

Having started his career in the trenches of broadcast television, Jeffrey witnessed firsthand the transition to digital as a commercial producer and video editor. His ability to work with all facets of the business, from developers to designers as well as outside vendors, give him a unique position to manage the coordination of many aspects of creative and product, multiple mediums of content and various marketing channels.

Jeffrey is the Chapter Director of Startup Grind Baltimore which is backed by Google for Entrepreneurs. In this role, he works to connect and support the Baltimore entrepreneurial community and its various resources while also expanding its awareness and exposure to regional, national and international technology ecosystems. With Jeffrey’s creative spirit, sense of humor, and the ability to connect and communicate with everyone, he makes sure early stage projects stay on track, are marketed efficiently, all while allowing founders to focus on their vision.

About

A true king of both online and mobile advertising, web development, and management solutions, Matthew understands the entire ecosystem of digital marketing. As CEO of Qebot, he has created a clear blueprint for automating the crucial facets of today’s business operations to save time and money. He can simplify and streamline a business owner’s path to success with customized technology solutions, whether you need some or all of these: optimizing a website and content management, running wizard-driven ad campaigns, administering social media profiles, building and maintaining email contacts, overseeing sales funnels and lead/client relationships, tracking and responding to review sites for reputation protection, updating and maintaining business presence in top directories, or using and sharing Cloud storage.

With a diverse background in mobile advertising operations on the both supply and demand side, search marketing (both SEO and PPC), display advertising, and web and mobile development, Matthew has led multiple marketing, sales, product, and operational departments within the digital ad world.

Furthermore, starting, growing, nurturing and finally exiting his own social media-based startup gave him a deeper perspective on business -- as the founder and CEO, he handled all company functions to quickly ramp up and scale a lean, fast moving, quickly iterating organization.

Currently he is focusing on mobile publishing to better understand the mobile advertising environment and setting up effective yet non-intrusive monetization methods, such as ad placement, ad delivery models, ad unit choices, data transfer to optimize CPM's, in-app purchase modeling, and choosing between free to play or premium/freemium setups.

About

Amber is a real-life success story in the world of Digital Marketing. As a young single mother, she began to look for a way to create an independent means of a career outside the traditional work-for-the-boss venue. At the young age of 24, she recognized the potential and the global nature of the online retail world. That is when she delved into creating her own online business.

As with nearly everyone learning this on their own, she struggled with the nuances of digital marketing for a few years. After much learning, trial-and-error, and determination, she was able to leave her full-time job and focus on only her online business. At about this point in her life, she came across the training and education materials that she is now teaching to you. She sold everything she had, packed up, and moved her family from the East to Arizona where she quickly began to retool in the e-commerce realm.

Her first Shopify store made $7,500 in its first three weeks. As she expanded her own stores, she simultaneously taught hundreds of other students how to build their own stores and to generate their first sales. One year later, Amber had launched her fifth Shopify store, making $33,000 in its first three weeks.

Amber had found that “niche” and discovered how to negotiate those nuances so critical to online business. Using Facebook and Instagram, she continues to run profitable businesses while also teaching others how to follow that same path. Now, specializing on Facebook and Instagram, she has built a successful social media agency that serves both small and medium-sized businesses. She can also proudly state that for September 2018, all of her businesses have each had a $16,000 day.

About

A 'word person' by nature, he has invested on the front side of his career in developing strong analytical, quantitative, and technical marketing skills. Experiences in his early years as a coach, a mentor, and a teacher are foundational in his approach to everything… He is a member of Generation Flux: ever curious, always learning, and embracing of positive disruption. Specialties: Expert knowledge of SEO & SEM, broad experience in all forms of online traffic generation, enterprise web analytics, landing page optimization and UX, content strategy development, strategic marketing consulting, and proven ability in consultative solution selling. MBA in Finance & Strategy. Native English speaker fluent in German and Spanish.

About

Terry raised his part-time income 1100% in one year without buying ads, spending about an hour a day identifying, creating, and using compelling content in social media. He’s been able to retire from his former job and now conducts social media from home, enjoying top organic ranking with his online business.

While Isogenix claims they are in nine countries, Terry markets them in twelve, and his BizarreMart Nutritional Cleanse, selling the same products, outranks Isogenix in Phoenix. “Nutritional Cleanse Phoenix” consistently shows BizarreMart anywhere from 3 to 8 times on Page 1 of Google.

As a long time, public speaker and master trainer, Terry owns Social Media Phoenix and teaches both free and for-pay classes on social media and search engine optimization, helping business owners become self-reliant with social media strategies to create a massive list and customer base. With deep experience on all social media platforms and a wealth of personal contacts throughout the social media world, he is able to stay ahead of the curve in this fast changing landscape.